Rankera / Hotels and hospitality
AI visibility for hotels
When travellers ask AI where to stay, put your hotel in the answer.
Travellers now ask ChatGPT and Google for the best hotel in a city for a honeymoon, a family trip or a girls weekend, and get a handful of names. Rankera publishes the trip guides, destination videos and articles that put your property in those answers. Every morning it checks those searches in Google and shows you the result.
- From $250 per month
- Trip type by city searches
- Daily checks in Google
For a couples trip, travellers often recommend:
- 1Your Hotelnamed in 5 sources
- 2Nearby hotel A
- 3Nearby hotel B
Why it matters
Travellers ask AI for a hotel that fits their trip.
People search "best hotels in [city] for families" or "for a bachelorette party", and AI answers pick properties that suit that trip.
Booking sites show every room in town. AI answers name a few, drawing on guides, roundups and videos that explain why each one fits.
A boutique hotel or B&B described well for a specific trip can be named next to much larger brands.
How it works
Content built around your destination and the guests you want.
- 1ResearchFind the properties AI names nearby
- 2PlanChoose searches by trip type
- 3PublishGuides, videos and articles each month
- 4TrackCheck your stay searches every morning
Articles such as "best hotels in [city] for [trip type]" and "best boutique hotels in [city]" on independent travel websites run by Rankera, naming and recommending your property for the guests it suits.
YouTube videos and Shorts on where to stay, which area suits which traveller and what to do nearby, each naming your property. Shorts are also posted as Instagram Reels, where travellers already look for ideas.
Extra articles on Medium from another angle, plus short summary pages on GitHub, a site Google and AI tools read often. Everything is submitted to Google and Bing so they find it quickly.
Your website stays the place to book. Your YouTube video descriptions name your property and link to your own site. Rankera also tracks where your website ranks in Google for each stay search.
Searches we target
The searches travellers make when they are choosing where to stay.
Good fits include independent and boutique hotels, resorts and all-inclusives, B&Bs and inns, serviced apartments, small hotel groups and hospitality brands with properties in several destinations.
How do I get my hotel recommended by ChatGPT?
Get your hotel named in the sources ChatGPT reads when travellers ask where to stay, such as destination guides, trip-type roundups and videos. Rankera publishes that content every month around searches like "best hotels in [city] for couples", with your property named and recommended. Rankera checks Google AI Overviews and Google rankings daily; ChatGPT answers are not measured.
What is generative engine optimization for hotels?
It is the work of getting a property named in AI answers from ChatGPT, Perplexity, Gemini and Google AI Overviews when travellers plan a stay. For a hotel, that means content tying your property to its destination and to the trips it suits, so AI tools have clear, consistent sources to quote.
Which travel searches does Rankera target?
The searches travellers make when choosing a property: "best hotels in [city] for [trip type]", boutique and B&B searches, resort searches for families or couples, and comparisons between properties. Rankera checks each one against what people actually type into Google, and you can edit the list in your monthly plan.
Does it work for small hotels and B&Bs?
Yes. Trip-type searches favour properties that clearly suit a specific guest, which plays to the strengths of boutique hotels, inns and B&Bs. Rankera writes about what makes your property a good fit, using the details you provide, and you can read, edit and approve every article before it publishes.
Can a hotel group cover several destinations?
Yes. Each property or destination can have its own searches in your monthly plan, and several brands can be managed from one dashboard. Destinations that do not fit this month are saved for later months, and a bigger plan covers more of them sooner. PDF and CSV reports are included.
Do the mentions link to our booking page?
No, the industry website articles name and recommend your property but do not link to your website. Your YouTube video descriptions do name the property and link to your site, and the GitHub pages link your articles and videos together.
How much does AI visibility for a hotel cost?
Plans start at $250 a month for 20 target searches. For each search, Rankera publishes a mention on an industry website, a Medium article, a YouTube video, a Short, an Instagram Reel and a GitHub page. Bigger plans cover more searches, up to 350 a month for $2,000.
How do we see results?
Every morning Rankera checks your target searches in Google and shows whether an AI Overview appears, whether it names your property, whether it links to you, and where your website, videos and Medium articles rank. You see how each search looked when you started and how it looks now.
More from Rankera
Other ways brands use Rankera.
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